The Contrarian Marketer

The Contrarian Marketer

Level up your marketing skills in 5 minutes a week with unconventional strategies that actually work.

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Featured Posts

StrategyStrategy
What's the Best Marketing Strategy?

What's the Best Marketing Strategy?

(Spoiler: It's Complicated)

Stephen Bird
Stephen Bird
Content CreationContent Creation
Embracing Imperfection in Content Creation: Launching The Contrarian Marketer Newsletter

Embracing Imperfection in Content Creation: Launching The Contrarian Marketer Newsletter

Stephen Bird
Stephen Bird
ProductivityProductivity
Fewer Resources, More Constraints: The Innovation Paradox. What?

Fewer Resources, More Constraints: The Innovation Paradox. What?

Stephen Bird
Stephen Bird

Contrarian Collection

Demand GenerationDemand Generation
+1+1
The Hidden Power of 'Boring' Problem Playbooks

The Hidden Power of 'Boring' Problem Playbooks

Struggling to engage your audience? Discover how problem playbooks solve pain points, build trust, and turn prospects into customers!

Stephen Bird
Stephen Bird
Product MessagingProduct Messaging
+1+1
How to Create a USP That Powers Your Entire Marketing Strategy

How to Create a USP That Powers Your Entire Marketing Strategy

USP mastery, marketing differentiation, customer value, competitive advantage: Your guide to standing out in a crowded market

Stephen Bird
Stephen Bird
LeadershipLeadership
5 Leadership Habits That Matter in 2025

5 Leadership Habits That Matter in 2025

Deep work, strategy sessions, peer connection, growth plans, and celebrating wins: your 2025 success formula

Stephen Bird
Stephen Bird
Generative AIGenerative AI
+1+1
Why Every Marketer Needs a Custom GTP (and How to Make One)

Why Every Marketer Needs a Custom GTP (and How to Make One)

Your guide to personalized AI prompts for marketers.

Stephen Bird
Stephen Bird
SEOSEO
+2+2
Revenue is the New SEO

Revenue is the New SEO

Why You Need to Measure Content Beyond Traffic

Stephen Bird
Stephen Bird
Generative AIGenerative AI
+4+4
How AI Will Transform Marketing Channels in 2025

How AI Will Transform Marketing Channels in 2025

15 AI Marketing Prompts to Future-Proof Your Strategy (Plus Access to 50+ More)

Stephen Bird
Stephen Bird
Business TransparencyBusiness Transparency
+1+1
How I Discovered the $22 Secret to Customer Loyalty

How I Discovered the $22 Secret to Customer Loyalty

Why Transparent Pricing Builds Loyal Customers

Stephen Bird
Stephen Bird
StrategyStrategy
Your Marketing Plan Has These 3 Deadly Flaws (Here's The Fix)

Your Marketing Plan Has These 3 Deadly Flaws (Here's The Fix)

How top marketers turn broken plans into revenue engines in just 3 steps - without spending more

Stephen Bird
Stephen Bird
Landing PagesLanding Pages
Boring Landing Pages Convert Better.

Boring Landing Pages Convert Better.

How The Contrarian Marketer Saw 47% Increase in Conversions with Less Design

Stephen Bird
Stephen Bird
Demand GenerationDemand Generation
+1+1
Stop Pretending, Start Personalizing

Stop Pretending, Start Personalizing

Your Guide to Authentic Customer Connection

Stephen Bird
Stephen Bird
Generative AIGenerative AI
+3+3
Why You're Probably Doing AI All Wrong

Why You're Probably Doing AI All Wrong

A Marketer's Guide to Actually Useful AI

Stephen Bird
Stephen Bird
Generative AIGenerative AI
+2+2
My Guide to AI-Powered Product Descriptions

My Guide to AI-Powered Product Descriptions

A System That Actually Works

Stephen Bird
Stephen Bird
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